Racing against the clock is nothing new for event organizers. In fact, they eat, sleep, breathe, and live the fast life. But when things start to feel a bit too much, it might be high time you scale back and see what you can change to keep your productivity and efficacy going. Why is this vital? Because in a time-dependent field, it leaves little room for errors. Although the occasional late night is unavoidable, a string of these can make you burn out sooner rather than later if you don’t learn how to manage your time. So without further ado, here are our top five tips for becoming a more efficient event planner. Tackle the big tasks first There’s a reason why big tasks are called “big”. They’re the ones that take time, patience, and more effort towards completion. Instead...
It’s one thing to market an event. You set up and place ads to promote it and get as many people to visit. But how do you promote your event production company in a city like Dubai? Is it the same process? Of course not! It’s another ballgame altogether. Marketing your events and your business require different skill sets and entail their own challenges and obstacles. We know it can be tough to know where to start. Trust us, we’ve been there! But today, to help you out, we’re sharing our five tips for marketing your event production company. Know what makes your company different (and stick out like a sore thumb) Running your own event production firm in Dubai is simultaneously exciting as it is daunting. In a metropolis like Dubai, you’ve got some stiff competition to rise above....
Exhibitions are all about showcasing to the audience what your brand has to offer whether it’s promoting a new product or attracting new customers. In a beating, thriving city like Dubai, there is no shortage of opportunities to bring your business to the forefront of the public’s mind. From conventions to popup stands in malls, exhibition display stands are meant not only to be a branded space but also a platform to attract new customers and potential investors. A tangible representation of your brand: An exhibition display stand is a literal, visual representation of your brand. Its style, design and even form reflect the image and message you’d like guests to pick up on. When looking for the right exhibition display stand provider in Dubai, make sure to look into their previous works and expertise. This will help give you...
Did you know that your office design can actually affect your business? It’s true. In fact, a good office design has been found to not only influence your team’s productivity but also impact moral and client engagement with your business. “Visitors get a feel for your space the moment they enter,” Debra Duneier, a Feng Shui Master Practitioner said. So how exactly does your office design impact your team and clients? Let’s take a look! It conveys your brand message. Your office design actually says a lot about your company. When clients and visitors walk into your office, they take visual cues from the interior design. This includes everything from the furniture you have to its arrangement. Thus, it is paramount that you design your office to reflect your services and brand message. It speaks about your core values. Facebook’s...
Trade shows and exhibitions are excellent ways to showcase your business, products, and services. It enables you to personally engage with your prospects and collect first-hand data. Dubai exhibition is a gold mine of opportunity, of reaching the right people at the right time. However, with these events becoming a common—and often repetitive—occurrence, how can you take it to the next level yet still be effective and demonstrate ROI? Let’s take a look at the five steps to launching an effective exhibition. Planning for the exhibit An exhibition can only be effective if a solid plan is in place. Thus, you need to plan for success. Before thinking about the booth’s design, consider first your strategy for the exhibition. Who are you targeting at the event? What is your purpose of taking part in the trade show? What is your budget?...
Driving guests to exhibition stand is no easy feat. It takes long hours of planning, careful attention to details, and a whole lot of creativity. However, these days, it’s gotten more difficult to entice people to show up at these events. Why? Because it’s gotten old, repetitive, and boring. The same thing happens every time: guests collect a bunch of papers and useless giveaways throughout the event and throw them out after they leave. So how can you get people to engage more with your exhibition stand? Here are eight fresh and cool ways to get people to visit! Take a trip with virtual reality Virtual reality has been a rising craze in recent years. YouTube, Facebook, and other platforms are jumping in on the action, too. The great thing about virtual reality is that it lets viewers to overcome the...
To conduct an exhibition, you need to put in a lot of time and effort. Because, by all means, you want the exhibition to be a success with the best exhibition stands! Now, the criteria for success can differ from organization to organization; but it certainly has to do with attracting new customers and satisfying old ones. So what would you do? What do you do if you want your exhibition to be successful? There are a couple of options. First, you can go overboard and try to manage everything on your own; which will ultimately result in reduced focus on the areas that need most of your attention, e.g. spreading the words about your exhibition, attending more meetings to make your exhibition a success and developing better sales funnel to sell more. Second, you can outsource it to an...
Your corporate event is one of the most important things when it comes down to promoting your business, attracting new customers and wowing your existing ones. So your corporate event shouldn’t be dull and boring and it should convey the message you always wanted to give. Your corporate event is an opportunity to deliver a strong message In business, there are many opportunities where you get the chances to convey the message you want to convey to your potential customers. But rarely you get to organize an event where all your potential customers will arrive, all you existing clients will chime in and all your competitors will look at. So it’s a great opportunity to deliver a strong message only your brand can deliver. You don’t need to know the value of your brand. Since you are in business, you...
Wedding is something that is always special. And people who always compromise on money or stuff never compromise on their wedding. Why? Because they are emotionally connected to that event! Because they want absolute best for their big fat wedding! And when it’s about you and your wedding, then you should only choose the best. Why? Because you can’t afford to compromise! Why do you need a wedding designer for your big fat wedding? Everything is design. Better the design better would be its impact. So it’s natural that you should go for a group of people who have mastered the craft of wedding design. But more than there are other reasons as well. Here are few reasons for which you should hire a wedding designer – Various components: A big fat wedding has so many things that can make...
Interior design matters more than you think. It’s not only the design that matters, it’s the feeling you have after you enter into your office space or your private villa. No matter what you would like to remodel or decorate, the interior design will ultimately decide how much work you would get done and what would be the atmosphere at your office or home. And nothing can be said without proof. So here’s the proof. Interior design psychology and how it affects human behaviors Interior design psychology is one of the most important fields of environmental psychology. It says that the environment directly affects human behaviors and if the interior design of the environment can be improved, it would drastically improve the behaviors and moods of the inhabitants. Now think about your business. Suppose, you have a dull interior where...
Why you conduct events? There are various reasons. One of which is to wow your prospective clients so that they can understand the benchmark you set for yourself in every business-dealing and how professional you are in your entire effort to bring out the best value to the table. And we understand that your event is the most important part of your value proposition that you use to fetch more clients and to enthral your existing clients. So what would you do? There are so many things to take care of. From building the stage, crafting the best design, selecting the right venue, hiring the artists that will align with your mission to portray world class standards to photography and videography, there are so many things to take charge of. And if one thing is out of place, then the...
Farnborough Airshow is one of the world’s leading air shows, and the chalets and stands that are installed are done so to the highest global standards. HOX Creative Productions likes to keep its methods at the forefront of the region, so despite the bad weather was great to see the stands, meet some clients and enjoy the amazing aerobatic displays.
Visiting Milan - the global capital of design for Salone del Mobile was an exciting experience for HOX. Being able to see the cutting edge of design from the show participants, and the latest trends in stand design and build. We learnt a lot – and look forward to implementing some fresh ideas in the upcoming season! We were fortunate to visually experience firsthand a very different approach to exhibition designing and executing, compared to our Middle Eastern methods. Particularly so in the use of materials, lighting and treating each exhibitor space as a recreation of an interior. Facades were fully closed on up to 700 SQM spaces, with large gaping windows to peak through. Wall coverings and ceilings fitted out as though a permanent installation with flooring in marbles and mosaic. In some cases, non-conventional materials were used as...
Octanorm shell scheme is a practical, cost effective solution for creating exhibition space – and is great for creating a large quantity of partitions, in the case of an entire full show, or a national pavilion. It is surprisingly versatile and can be upgraded in many ways – creating great booths, that can really help your space shine, on the tightest of budgets. Fortunately, HOX are experts – so contact us today to see how we can help!